BaByliss Pro I-Storm Hair Dryer

High Tech associated to Beauty

Ionic Technology
Static electricity in the hair appears very frequently during drying and brushing and it is increased by hair dryness. Hair becomes therefore positively charged. Moreover the capability of the hair to absorb hair care products depends on the negative charge at its surface. So Ionic Technology catalyses the action of agents contained in cosmetic hair care products. Creates smooth, shiny and healthy hair.

Ceramic-Tourmaline Pulse
Ceramic: constant and evenly distribution of heat. Tourmaline: mix of crystal whose main characteristic is to be a natural source of negative ions, for an even better anti-static action. The fusion of Tourmaline and Ceramic helps the tools evenly distribute heat for optimum results.